Product Management Masterclass

Master the art of managing the life cycle of software products.

Do you want to

Understand the entire spectrum of software product management activities.
Learn the practical constructs to maximize business value.
Position yourself on a progressive product management career journey.
This course is for you

Why This Course in Unique

The unique aspect of this course is its organization. The core theme of the course is based on two basic questions – what we need to know and what we need to do to maximize the economic success of a product. In line with this core theme this course uses a blend of theories, models and frameworks to understand product management domain and complements it with applying the core concepts in developing and managing software products. By completing this course you learn and practice core components of product management.

How to develop a product strategy
How to define product value proposition
How to choose appropriate delivery model and service strategy
How to measure the value delivered by the product

What You Gain From This Course

After completing this course you should be well versed with all the components and product life cycle management. The core competencies your will develop are as follows

Product Strategy Development – Know how to develop strategy for your product or product family that evolves over a period of time.
Product Roadmap Development – Developing a details plan to execute product strategy.
Product Development – Choosing an appropriate development methodology and delivering technical excellence.
Product Marketing – Positioning the product in the market by engaging with the target user base.
Product Support – Supporting the product post delivery and managing subsequent enhancements.

Course Duration and Fees

Duration 4 days

Fees 35000 INR

Who Should Attend

The program is designed keeping in mind following audience

Software product manager or product owners with at least 5 years of experience in managing a part or entire product life cycle.
IT heads of large and medium sized organizations leading digital transformation initiatives
Portfolio managers managing IT portfolio
Business unit heads who are responsible for adopting digital technology for business transformation.
Founders of IT led startups delivering products and services to the pharmaceutical and biotechnology industry.

Course Contents

This course is based on the human centered design approach to problem solving. The course covers the theoretical perspective to design thinking to help learners feel excited about practicing design thinking. The case studies, examples and activities of the course creates a deep connection with the finer aspects of the domain. The course is structured in following modules.
Introduction to Product Management
  • History and evolution of product management discipline
  • Introduction to various product management frameworks
  • Importance of product management in value creation
Developing Product Strategy
  • Core concept of organizational strategy and its linkage with product strategy
  • Defining product mix and positioning
  • Development of product business case
  • Importance of regulatory compliances and intellectual property consideration in product strategy development
Product Planning Essentials
  • Introduction to various product planning approaches
  • User orientation and customer centricity
  • Release planning and product roadmaps
  • Various product delivery models
Managing Product Life Cycle
  • Integration of various components of product life cycle
  • Managing product development efforts
  • Managing product marketing
Request a course brochure

Upcoming Schedule

Batch Date

June 27, 2022

Batch Time IST

06:30 PM – 8:30 PM (IST)

Batch Time EST

10:30 PM – 12:30 PM (EST)

Action
Enroll Now
Batch Date

June 27, 2022

Batch Time IST

06:30 PM – 8:30 PM (IST)

Batch Time EST

10:30 PM – 12:30 PM (EST)

Action
Enroll Now
Request a group training
Request for New Dates

Learn Through a Mix of Training Aids

This course is largely based on experiential learning. To help you gain a thorough understanding of the product life cycle, a mix of learning methodologies are used in this course. You will participate in a collaborative learning environment with the following learning aids.

Case studies

Core concepts of product strategy development, creation of MVP are explained through case studies.

Simulations

You will perform several exercises including but not limited to developing a product roadmap, release plans and go to market strategy.

Quizzes

You will be presented with quizzes to test your understanding of product management life cycle.

Customized Trainings For Your Teams

We understand the importance and needs of developing customized training contents to reflect the change management competencies you are looking for.. Let us know your requirements for a tailor made course designed for you.



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    • Impressed with Practical knowledge around Project Management. The consultant;s way of way of explaining each process is so simple that even if you have not practiced project management you will understand.. I will recommend project management professional assignments.

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    • Experienced consultant, the real time examples, practical explanations and most importantly connecting the 'Why' on to the contexts makes core concepts crystal clear, easy to apply.

      Devi Padhy

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    • I attended a 2 day course on the topic of Project Management Fundamentals - It was really a very good interactive experience to discuss about the various aspects while planning a project and the session was very informative with case studies and project handling skills. I highly rate Ravi’s work into Project Management and there’s lot to learn from him. Kudos Ravi. Keep up the good work you’ve been doing.

      Abhiraj Avadhani

      SAP Consultant

    • Genuine expert’ is the phrase that comes to my mind after attending Mr. Ravi’s training. I had the privilege to attend his training on Agile.His knowledge bank and skills to connect helped us in deeper understanding of Agile in an organization. I was particularly impressed with his way of teaching or training and effortlessly solving our complex doubts. These skills often take years to develop among professionals but it seemed so natural to him. He made sure that everyone is on the same page with clear understanding along with proper time management for the course training. Ravi’s contributions towards skill enhancement will definitely help professionals and organizations in their growth. I am hopeful he will deliver even more to other organizations as well and I have high recommendation for him.

      Dip Ranjan

      Data Scientist

    • Few students are lucky to have a mentor who is very friendly with his students and practical about work life. I had the privilege of being his student during my training at MGAIT. Ravi’s approach of teaching students is exactly what is required by today’s generation. He is a person with a solid practical base. Studying or working under him will be a great opportunity for everyone

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    Placement Support

    Rxbiopro provides placement assistance at no cost. Employers are encouraged to contact us to share their requirements. Rxbiopro shall connect employers directly with the interested candidates.

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